Kore comercial environments

Rename and Brand System

The KORE rebrand transforms Kentwood Office Furniture into a modern, forward-thinking brand that better reflects its evolution in the workspace industry. The new identity focuses on clarity, flexibility, and contemporary design, creating a cohesive system that extends across logo, brand guidelines, and digital presence. The logo introduces a simplified, scalable mark that aligns with the brand’s progressive vision, while the brand book establishes consistent use of typography, color, and messaging. The accompanying website brings the brand to life through a clean, user-focused experience that highlights products, services, and expertise—positioning KORE as a leader in modern workplace solutions.